Promotions
Drive attendance with campaigns, tracking links, socials, promo codes, and feedback.
Use Promotions to move from setup into growth.
This is where you distribute your event, measure channel performance, and improve outcomes over time.
Simple rule
Promotions work best when invitations and ticket setup are already clean.
Tools in Promotions
Campaigns
Use Campaigns to send scheduled or immediate audience communication.
Tracking links
Create UTM-style tracking links to compare performance by source and medium.
Use this when you want clear answers like "Did Instagram stories outperform newsletter?"
Socials
Generate event social assets and download ready-to-share visuals.
Promo codes
Create discounts, copy and share codes, and deactivate outdated offers.
Feedback
Activate post-event surveys and review attendee ratings/comments.
Campaigns
Plan and send communication.
Promo Codes
Launch controlled discount offers.
Reports
Review outcomes and optimize.
Practical sequence
- Finalize event and tickets.
- Send your first invitation wave.
- Launch campaigns.
- Share channel-specific tracking links.
- Push social assets to your channels.
- Review outcomes in Reports.
- Activate feedback after the event.
Permissions and access notes
Some actions in Promotions can be restricted for co-hosts depending on role and event access.
If a page redirects or actions are unavailable, it usually means that feature is organizer-only for that event.